Conrad Abu Dhabi Etihad Towers
Hope in Unity by Conrad
Four Member Landing Page concepts and six Conrad Classic email templates, in English and Arabic.
Member Landing Page
Each concept has a landing page (Hope In Unity), Your Benefits, Our Outlets and terms & conditions.
Conrad Classic
Closest to the hotel brand: sand and snow, Aureate accents, full-bleed imagery and widely kerned type.
V2Dark Luxe Nightlife
Members-club mood: near-black ground, brass and gold, ultra-light display type — evenings and events.
V3Bold Editorial
Lifestyle-brand look: oversized type, hard grid rules and one vivid accent — younger, magazine-like.
V4 · ClassicConrad Classic · The Residence
Quiet and architectural: an ivory introduction beside a tall hotel photograph, with warm sand panels.
V5 · ClassicConrad Classic · The Grand Arrival
A formal invitation: a gold-framed ivory panel over the skyline, symmetrical cards and fine borders.
V6 · ClassicConrad Classic · The Riviera
Light and coastal: an open masthead, panoramic photography and spacious, alternating rhythms.
EDM templates
Six Conrad Classic templates for welcome, activation, monthly newsletters, invitations, birthdays and visit rewards.
The Activation Welcome
EDM01’s welcome design with a personal membership activation letter and a dedicated activation button.
EDM 01 · WelcomeThe Welcome
An elegant welcome letter: panoramic hotel image, personal introduction and three membership highlights.
EDM 02 · Monthly newsletterThe Monthly Edit
A personalised monthly newsletter with a dining panorama and three sample member promotions for September.
EDM 03 · Benefits digestThe Privileges
A structured benefits digest with numbered gold details and a pair of illustrated offer cards.
EDM 04 · Private invitationThe Invitation
A formal ivory invitation with a fine gold frame, venue photograph and centred RSVP.
EDM 05 · CelebrationThe Birthday Letter
A personal celebration note: generous white space, a gold ornament and a wide dining photograph.
EDM 06 · Monthly journalThe Classic Journal
A refined newsletter with a lead story, three photographic chapters and a membership closing note.
EDM 08 · Third visit rewardOne More Visit
EDM01’s welcome design with a personalised reminder to unlock two AED 100 dining vouchers on the third visit.
Internal design review only — placeholder copy throughout, imagery from Conrad Abu Dhabi Etihad Towers. The Arabic needs a native copy review before sign-off.